Tradewind: financial solutions to help improve business cash flow

Please briefly describe Tradewind’s product and service portfolio.

Tradewind Finance is a trade finance provider headquartered in Germany with offices around the world, including Dubai. We specialize in international factoring for export and supply chain finance. Our financial solutions improve business cash flow and also include credit protection and collection services. This comprehensive financial package allows businesses to maximize their liquidity and trade securely. The majority of our clients are SMEs, which can call on us for financing thanks to our flexibility.

How strong is the presence of German SMEs here in the UAE and how has Tradewind managed to expand its reach in the country?

German SMEs play a central role globally, not just in the UAE, although we see the benefits of their strong presence here in the Emirates. They have a significant impact on local employment, career opportunities and growth. Tradewind, as a Germany-based company, is no exception to this phenomenon. We have increased headcount year after year, even during the pandemic and various economic challenges.

We have chosen to make Dubai our regional hub (Asia) from which we pilot the entire continent. Various partnerships with local and international players, right here in Dubai, have allowed us to grow our business and expand our reach.

Supply chain finance faces challenges globally, but there are also challenges in a post-Covid world. What expertise and support does Tradewind offer its clients in this area?

At its heart, supply chain finance optimizes cash flow for buyers and suppliers. Our bespoke financial solutions allow our clients to have immediate access to capital while enabling them to establish longer payment terms with their buyers, who have the option of paying us at a later date. With our strong global network of buyers and suppliers, we are well placed to support relationships between the two.

On behalf of Tradewind, please share a message to the German people and the leaders of the UAE on German Unity Day?

During a recent visit by German Chancellor Olaf Scholz to the United Arab Emirates, the two sides discussed various ways to increase their strategic partnership in the economy, investment and trade sectors. They will both focus on cooperation in areas such as renewable energy, food security, science and cutting-edge technology, while making joint efforts to combat climate change. We look forward to seeing what these two industrious economies can achieve by strengthening their relationship and putting their talents together.

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